Introduction
“This innovative research project uses social media data to study public attitudes and behaviors in a park in downtown Seattle. By mining publicly available Instagram posts from more than 2,000 people, the research team has created a new kind of post-occupancy evaluation for the social-media age. This inventive analytical method allows landscape architects and city officials to gain insights into public-space design by shining light on the ways a park is actually used, the degree to which it resonates with visitors’ emotions, and how users respond to specific design elements. This approach to research gives designers a new way to gauge reactions to their work, literally through the eyes of the public they serve.”
– 2019 Awards Jury
– 2019 Awards Jury
Reason to Be Selected
The project helps landscape architects and city officials to gain insights into public-space design by shining light on the ways a park is actually used. The project won 2019 ASLA Research Award of Honor.
Highlights:
Using Social Media to Understand Landscape DesignDetails
Social media is a rapidly developing field in the research of the built environment, which can help to understand the public's views and the use of space. In order to combine these huge, efficient and continuously growing data collections with landscape practices, the project used social media data for the first time to study site-scale landscape issues.
Recommended
The project team excavated and classified 3,314 posts posted on Instagram by 2035 users in three years (2015-2017) to answer the following three research questions: 1) How is the park used as a public space? 2) What emotional connection do users have with the park's built environment? 3) How should social media data be used to understand site-scale landscape design issues? The project explores the connection between park utilization and design strategy from three aspects of design characteristics, publicity and climate, and finally brings new perspectives and perspectives to the design of public spaces.
Conclusions
The project helps landscape architects and city officials to gain insights into public-space design by shining light on the ways a park is actually used, by using social media data which aims to gain insights into public-space design.
FULL STORY:
https://www.asla.org/2019awards/629092-Using_Social_Media_Data_To_Understand_Site.html
https://www.gooood.cn/2019-asla-research-award-of-honor-using-social-media-data-to-understand-site-scale-landscape-architecture-design-a-case-study-of-seattle-freeway-park-bo-zhang-and-yang-song.htm
| Lat: | 47.6093 |
| Lng: | 122.331 |
| Type: | |
| Region: | NorthAmerica |
| Scale: | City |
| Field: | Landscape |
| City: | Seattle |